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Social Media Marketing is a term that describes the act of using social networks, online communities, blogs, wikis or any other collaborative Internet form of media for marketing, sales, public relations and customer service. Common social media marketing tools include Twitter, blogs, MySpace and facebook. 
Social media marketing has three important aspects:
1. Creating buzz or news worthy events, videos, tweets, or even blog entries that attract attention, and become viral in nature. Buzz is the piece that makes social media marketing work; it replicates a message not through purchase of an ad, but through user to user contacts.
2. Building ways that fan’s of a brand or company can promote it themselves in multiple online social media venues. Fan pages in Twitter, MySpace of facebook are exactly this.
3. It is conversational. Social media marketing is not fully controlled by the organization, it allows for user participation and dialogue. Potentially a badly designed social media marketing campaign can backfire on the organization that created it. That is the reason that SMM campaigns must fully engage and respect the users.
SMART Social Media Marketing
Similar to mobile technology, studies are showing that an increasing number of the 40 and under population are becoming more and more aware and active seeking out information from social media sites such as Twitter, MySpace and facebook.
With SMART you will:
- Create a buzz about your business and attract new customers using social media marketing.
- Promote your business using social media networks
- Integrate with your facebook, MySpace and Twitter platforms.
No need to learn the ropes. This is part of the service provided free of charge by your SMART team. They have you covered.
Want to know more about how the SMART System can help your business!
Fill out the contact form to request more information today!
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